Sales agent monitoring applications are increasing in popularity amongst many business. This is particularly due to the benefits these software solutions provide, but what are these benefits and how do they translate to small businesses.

While there are a lot of applications that provide many unique features the main benefits are the following:

Account Planning
Empowering agents with the ability to make decisions and work independently in their approach works well within a small business as it allows the agents to make a better connection with their clients or modify their approach when needed.

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Sales agents must act fast when closing a lead as this is the nature of sales. Gaining access to information when it is required allows sales agents to better plan for their accounts.

Account planning also allows agents to create reminders and notifications through the Task Management function so they will not miss out on any activities.

In addition to simplifying the account planning process through an easy to use platform, sales agent monitoring applications track when last an agent posted an activity to a specific account this is beneficial to managers who can provide the agent with feedback on their sales process.

Time Management
Sales agent monitoring systems provide agents with the resources required to maintain good time management. With functions that allow agents to prioritize tasks, access sales information, work on the go and access all of these features from one platform time management has never been easier.

Sales Information
A major advantage for Sales Agents is the information they can retrieve from a sales agent monitoring application. Current clients, former clients, individual accounts, sales activities, opportunities and even competitor surveys can be accessed by the agents.

Accessing sales information through a single platform has many benefits, it allows agents to maintain an organized portfolio.

Shared customer information also allows for synergy between agents as the whole sales team will be provided with access to the information through the application. This leads to peace of mind for the agents.

Many small and medium enterprises can benefit greatly from upgrading to a digital resource such as a sales agent monitoring system.